Blastpoint provides customer intelligence and analytics solutions to sectors such as energy, finance, and automotive. The company has experienced rapid growth and has adopted an AI tool named SkillBuilder.io to enhance team collaboration, simplify messaging for non-technical customers, and develop sales collateral for industry events.BlastPoint's platform offers sophisticated ML and geospatial analytics, which, while powerful, were challenging to communicate to non-technical audiences. As the company grew, maintaining effective team collaboration and producing impactful sales collateral for frequent industry events became increasingly important.